W. E. Jackson Jr. had this house built around 1925. He grew up at 520 Pearl Street, son of William E. and Nannie Cox Jackson. Nannie, a Jefferson School teacher, lived with him and his family here after her husband died. The Pearl Street home was razed in 1939 for construction of Lane High School.

Cox Poster Advertising began with James Rinaldo Cox posting theatrical advertisements on walls and fences. His nephew W. E. Jackson Jr. continued the business as Jackson Poster Advertising here in his lower level office, adding billboards for national products. He came to be known as “Billpost” Jackson. His son Edward Rinaldo Jackson expanded further, providing outdoor advertising for major corporations, local businesses, and charities.